Introduction: why this action matters for adoption
Performance reviews become unusually important during change because they translate the change from a project message into day-to-day expectations. If employees hear that a new system, process, structure, or customer promise matters, but their goals and feedback still reward old behaviors, adoption will stall. Performance management is intended to align employee performance with organizational goals and includes objectives, feedback, development, accountability, and reviews [CIPD, 2026]. (cipd.org)
This action is a facilitated live engagement and learning intervention. It brings senior leaders, team leaders, HR, change leads, and project leads together to align how performance reviews will support the change. The goal is not to turn reviews into a compliance exercise. It is to equip team leaders to hold fair, consistent, supportive, change-aligned conversations that reinforce adoption, surface barriers, and identify where employees need help. Prosci’s people-manager model describes managers as communicators, liaisons, advocates, resistance managers, and coaches during change [Prosci, 2021]. (prosci.com)
What this action is and when to use it
Use this action when a change affects what good performance now looks like. That may include new objectives, workflows, customer measures, digital tools, decision rights, compliance requirements, collaboration norms, or leadership behaviors. CIPD notes that performance can include task performance, contextual contribution, and adaptive performance, including how employees respond to change and support innovation [CIPD, 2026]. (cipd.org)
The action is best used before mid-year or year-end reviews, shortly before go-live, after early adoption data shows inconsistent behavior, or when team leaders are asking how to distinguish genuine underperformance from change-related barriers. It is especially valuable where resistance is present, because immediate supervisors are close enough to understand local concerns and help employees through the individual change journey [Prosci, 2021]. (prosci.com)
Do not use this action to force adoption without support. Feedback can improve performance, but CIPD’s evidence review warns that feedback can also be detrimental when it is poorly delivered [CIPD, 2022]. (cipd.org)
Preparation: inputs, stakeholders, materials, timing, and decisions needed
Prepare the session as a working alignment meeting, not as a presentation. The core inputs are the change impact assessment, updated role or process expectations, adoption metrics, benefits case, review-cycle dates, HR performance policy, known resistance themes, training completion data, and any unresolved system or process issues. PMI emphasizes that change activity should support adoption, integration, use, transition, sustainment, and benefits realization, so the review discussion should connect directly to the benefits the change is intended to deliver [PMI, 2013]. (pmi.org)
Invite the executive sponsor, HR business partner, project owner, change manager, impacted team leaders, and any people managers who will conduct reviews. Decide in advance which behaviors are now expected, which goals or measures are changing, what managers should not penalize because it is outside employee control, and what issues must be escalated rather than handled as performance problems.
Materials should include a one-page leader message, review conversation guide, adoption-behavior examples, FAQ, issue log, rating or calibration principles, and two or three realistic conversation scenarios. Schedule the session two to four weeks before review conversations begin, with a 30-day follow-up after the first reviews.
Step-by-step facilitation guide
Open with the adoption purpose. The sponsor explains why the change matters, what benefits are expected, and why performance conversations must reinforce the new way of working. Senior leader role modeling matters because employees watch whether leaders demonstrate the behaviors they ask others to adopt [McKinsey, 2021]. (mckinsey.com)
Define “good performance during the change.” The change manager and HR partner clarify what is changing in objectives, behaviors, and evidence. Separate stable performance expectations from transitional noise, such as system defects, training delays, workload spikes, or unclear handoffs.
Align team leaders on examples. Ask team leaders to compare sample cases: strong adoption with imperfect results, good results using the old process, resistance caused by lack of skill, and underperformance unrelated to the change. This builds consistency and reduces mixed messages.
Practise the review conversation. Use short role plays. One leader plays the manager, one plays the employee, and one observes. The practice should cover acknowledging disruption, asking what support is needed, giving specific feedback, agreeing next steps, and confirming how the change links to goals. Gallup argues that formal reviews work better when they are consistent with frequent, honest feedback rather than a surprise annual verdict [Gallup, 2019]. (gallup.com)
Create a safe route for concerns. Ask, “What might employees be afraid to say in reviews?” Capture issues visibly. Research reported in MIT Sloan Management Review found that psychological safety and the front-line manager relationship affect whether employees feel comfortable raising concerns [MIT Sloan, 2023]. (sloanreview.mit.edu)
Agree actions and escalation. Close by confirming who will update goals, who will brief managers, which issues go to HR, which go to the project team, and when leaders will review adoption indicators. McKinsey highlights the value of closing meetings with what happens next, who owns it, and by when [McKinsey, 2021]. (mckinsey.com)
Example: how this could be applied in a real change initiative
A customer service organization is implementing a new CRM and revised case-handling process. Early data shows that some agents still use spreadsheets because the CRM search function is slow. The change manager convenes a 90-minute leader-supported review session before mid-year reviews.
The sponsor explains that the change is intended to improve customer visibility and reduce rework. HR clarifies that employees should be assessed on learning effort, correct use of the new process, data quality, and customer follow-through, but not penalized for documented system latency. Team leaders practise how to say: “Your customer care remains strong. The performance gap is that cases are still being tracked outside the CRM, which means other teams cannot see the full history. Let’s agree what support you need and when we will review progress.”
The issue log shows that three teams lack role-specific job aids. The project team commits to producing them within one week. The performance review cycle therefore becomes a feedback loop into adoption, not just a judgment point.
Roles and responsibilities
Role | Responsibility |
Executive sponsor | Sets the adoption expectation, models commitment, removes barriers, and reinforces why the change matters. |
Change manager | Designs and facilitates the session, prepares messages and scenarios, captures resistance themes, and follows up on actions. |
HR business partner | Ensures fairness, policy alignment, calibration, documentation quality, and appropriate handling of sensitive cases. |
Project or product lead | Explains what has changed, what is still unstable, and which adoption issues need technical or process fixes. |
Team leaders | Translate the change into local performance examples, coach managers, surface concerns, and monitor consistency. |
People managers | Conduct employee reviews, give specific feedback, identify support needs, and escalate systemic barriers. |
Employees | Participate in two-way performance conversations and agree practical development or adoption actions. |
Common mistakes to avoid
Mistake | Why it hurts adoption |
Treating the review as a one-way message cascade | Performance management works best as regular, open, supportive discussion, not only top-down assessment [CIPD, 2026]. |
Penalizing employees for unresolved project issues | This damages trust and hides barriers the project team needs to fix. |
Changing criteria at the last minute | Employees need clear expectations, motivation, skills, resources, and support to succeed [CIPD, 2026]. |
Equating all resistance with poor performance | Resistance may reflect low awareness, low desire, missing knowledge, low ability, or weak reinforcement [Prosci, 2021]. |
Skipping calibration between team leaders | Inconsistent messages weaken fairness and make the change look optional. |
Allowing surprises in formal reviews | Gallup’s research argues for frequent, meaningful feedback so formal reviews do not become disconnected annual events [Gallup, 2019]. |
Measures of success or adoption indicators
Measure whether the action improved both leader readiness and employee adoption. Useful indicators include attendance by required leaders, manager confidence before and after the session, percentage of managers using the agreed message guide, consistency of review themes across teams, number and age of unresolved adoption issues, quality of documented goals, employee understanding of new expectations, completion of agreed development actions, and movement in adoption metrics such as system usage, process compliance, customer outcomes, or error reduction.
Also monitor unintended consequences. A spike in grievances, attrition risk, employee relations cases, or negative sentiment may indicate that reviews are being experienced as punishment rather than support. PMI’s benefits-realization guidance is a reminder to compare actual benefits with the original intent, not merely to confirm that reviews occurred [PMI, 2013]. (pmi.org)
Checklist for the change manager
Confirm that the change materially affects goals, behaviors, skills, or ways of working.
Align with HR on policy, timing, ratings, documentation, and sensitive employee-relations risks.
Prepare the change story, adoption behaviors, review examples, FAQs, and issue log.
Invite the sponsor, HR, project lead, team leaders, and relevant people managers.
Facilitate calibration on what to assess, what to support, and what to escalate.
Include practice conversations, not just slides.
Capture barriers and assign owners and due dates.
Review adoption and review-quality indicators within 30 days.
Optional reusable template: 90-minute leader-supported review session
Time | Segment | Output |
0–10 min | Sponsor opening: why the change matters and how reviews support adoption | Shared purpose |
10–25 min | What has changed in work expectations, goals, and behaviors | Agreed performance focus |
25–45 min | Case calibration using realistic employee scenarios | Consistent interpretation |
45–65 min | Practice review conversations in triads | Manager confidence and skill |
65–80 min | Capture barriers, resistance themes, and employee questions | Issue log |
80–90 min | Confirm actions, owners, due dates, and follow-up cadence | Action plan |
Message outline for managers: “This review is about performance and support during the change. We will discuss what has changed, what you are already doing well, where the new expectations are not yet being met, what support or clarity you need, and what actions we will each take next.”
References
Prosci. “CLARC: The Role of People Managers in Change Management.” Published June 28, 2021; updated April 24, 2025. https://www.prosci.com/blog/clarc-the-role-of-people-managers-in-change-management
CIPD. “Performance management: An introduction.” January 29, 2026. https://www.cipd.org/en/knowledge/factsheets/performance-factsheet/
CIPD. “Performance feedback: An evidence review.” September 20, 2022. https://www.cipd.org/en/knowledge/evidence-reviews/performance-feedback/
Gallup. “More Harm Than Good: The Truth About Performance Reviews.” May 6, 2019. https://www.gallup.com/workplace/249332/harm-good-truth-performance-reviews.aspx
Project Management Institute. “Managing Change in Organizations.” 2013. https://www.pmi.org/learning/library/managing-change-organizations-5872
McKinsey & Company. “How capability building can power transformation.” March 30, 2021. https://www.mckinsey.com/capabilities/transformation/our-insights/how-capability-building-can-power-transformation
MIT Sloan Management Review. “Proven Tactics for Improving Teams’ Psychological Safety.” March 27, 2023. https://sloanreview.mit.edu/article/proven-tactics-for-improving-teams-psychological-safety/
